YouTube comes up with more business models: sponsor your favorite vlogger

YouTube has a trio of new features announced, that popular vloggers can earn more. So you get, among others, a paid subscription to your favorite YouTube channel.

Easier with YouTube earn money

Ads are no longer the only source of income for many YouTube content creators. With shirts, subscriptions and more, they hope fans to spawn and more business models to tap. YouTube is going there now to help. At VidCon 2018, Google has three new business models will be presented, that within now and a few weeks are available for popular vloggers.

Soon you can play your favorite YouTubers an extra helping hand to give them to sponsors. All YouTube users with more than 100,000 followers can have a sponsoroptie activate. Followers pay 5 euros per month, almost entirely to the vloggers. In return, you get access to some additional benefits.

So is there a emoji next to your username in comments and live chat, and get you some emoji that you can use in the reactions. In addition, owners can still offer additional benefits, such as special videos and livestreams that are only for paying users are visible. They can also offer a discount on merchandise, or access to other digital bonuses.

This sponsoroptie is something else than YouTube Red, the paid version of the video service, which in some countries is available. There, you pay a fixed amount per month to watch all videos on the service ad-free look. The money then goes to Google. You decide to sponsor, then the money for the YouTuber. You’ll still get ads on the videos, but will have access to the above benefits. The option is similar to Patreon, or pay for your favorite Twitch streamers.

You watch a live stream on Twitch or a football game via the ‘old-fashioned’ television, then you can via chat or social media with other people chat about what you are watching. Everyone reacts in real-time, and that is what makes a video a real experience. With a lot of YouTube videos that doesn’t work: as soon as they are uploaded, it makes no difference whether you’re after a hour or after a year of looking.

To that social element to encourage, launches YouTube soon Premieres. This allows content creators to a countdown set to the following video that they upload. Followers get a notification when the video almost goes live. That vlog or delivery is then used as the stream played, including a chat window where anyone can respond. After the end of the “premiere” is the video just for everyone.

Finally, it makes YouTube easier to make merchandise to sell – at least, not if you live in the United States. All American channels with at least ten thousand followers can have their own store set up full of clothes and goodies. Google, in collaboration with Teespring twenty products selected, where vloggers their own face, logo or logo can be printed. The line ranges from shirts to hats to sleeves to coffee mugs.

22 June 2018, 14:45 | Views: 169